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What questions should I include on the registration form for my event?

Questions on event registration forms should bring value to the focus of your event.

 Ask questions relevant to the event and participant pool, as well as provide context to the event while in the actual chat
. Registration questions allow event owners to gather participant information and are used to create participant profiles visible during private chats.

Most event registration forms use a combination of questions that provide information of value to both the event owner and event participants. Questions asked will vary by event type.

Using the same questions on every registration form (when applicable) allows for consistent reporting data. Consistent data allows you to tailor your marketing efforts, measure ROI, and improve the success of your events.

Open House/Expo

A great registration form starts with the basics:

  • City
  • State
  • Headline
  • LinkedIn
  • Resume/CV/Cover Letter
  • Profile Photo

In addition to the basics, determine what other specifics will help participants showcase themselves and provide valuable context to representatives during chats. Great questions save representatives time, allowing them to get to substantive questions quicker. Additional questions may cover security clearance, years of experience, industry, highest level of education etc. 

Networking

A great registration form starts with the basics:

  • City
  • State
  • Headline
  • LinkedIn
  • Major
  • College
  • Profile Photo

 In addition to the basics, determine what other specifics will help participants have a great chat. Questions like why he/she is networking, current position and industry as well as icebreaker questions will help participants connect quickly in meaningful ways.

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